Supporting Data

B1: Core Values Popularity/Validity

The GenAI-column holds the number of organizations having the core value in their code of conduct.
Top 25 is displayed in paper. The complete list is presented on this page.
The 'Human'-column applies to a subset of all values.

#	Core Value	GenAI Total	Anthropic	ChatGPT	Gemini	Llama3	Mistral	Perplexity
1	transparency	325	105	182	14	90	18	137
2	accountability	310	97	133	14	119	9	151
3	collaboration	303	122	156	18	69	10	126
4	integrity	290	135	161	15	78	25	138
5	inclusivity	235	85	106	8	67	8	120
6	innovation	224	72	116	7	53	19	94
7	community engagement	220	74	137	9	33	17	37
8	respect	209	99	111	18	51	12	100
9	fairness	200	73	79	3	56	9	55
10	dignity, equity, inclusion (dei)	197	86	112	13	38	14	72
11	partnership	192	74	83	14	22	15	54
12	accuracy	182	65	82	5	58	18	84
13	responsibility	173	68	80	6	54	14	55
14	sustainability	173	49	102	11	42	8	49
15	empowerment	157	53	72	5	41	15	68
16	confidentiality	153	70	68	4	38	5	46
17	commitment	148	43	91	2	13	11	42
18	respectful	145	58	69	15	60	7	86
19	environmental conservation	143	60	62	5	32	10	48
20	diversity	142	63	89	5	14	10	51
21	rules, laws, regulations	141	44	62	6	30	8	35
22	compliance	139	56	50	4	29	11	31
23	equality	138	62	74	4	40	7	57
24	humility	131	42	79	13	53	7	53
25	human rights	124	35	72	5	20	7	31
26	education, training	122	25	69	3	24	7	23
27	continuous learning	119	37	65	9	55	3	46
28	humanitarianism	114	29	41	6	48	3	38
29	community	114	41	77	4	14	4	26
30	continuous learning and improvement	111	50	57	6	17	7	38
31	customer-centricity	109	38	57	4	18	12	31
32	communities	109	39	60	5	16	6	33
33	sustainability development goals (sdg)	108	29	63	10	45	4	37
34	partnerships	106	35	33	6	13	7	33
35	anti-bribery, anti-corruption, anti-money laundering	100	36	43	2	10	8	42
36	information	98	38	50	6	19	10	17
37	environmental protection	95	33	51	5	30	6	25
38	education	94	18	64	0	16	4	16
39	corporate social responsibility	92	19	35	4	43	4	31
40	honesty	92	37	40	1	19	6	23
41	excellence	91	36	45	5	8	4	40
42	inclusion	90	38	37	4	23	4	42
43	military	89	18	31	3	46	2	34
44	professionalism	88	29	41	4	32	2	38
45	policies	88	19	32	3	46	3	32
46	health and safety	87	28	44	7	12	4	24
47	leadership	87	32	47	4	8	12	24
48	impact	83	27	54	6	11	8	20
49	justice	82	23	43	7	19	7	30
50	competitiveness	81	34	32	3	17	6	30
51	well-being	80	31	22	3	28	2	15
52	ethics	80	32	39	3	11	10	7
53	ethical conduct	78	25	34	1	9	11	12
54	accessibility	78	27	36	4	9	7	23
55	mission, vision, strategy	77	20	32	5	17	13	29
56	scientific method	76	20	32	3	23	3	20
57	protection	74	27	27	3	20	1	22
58	safety	73	32	40	4	11	3	19
59	non-discrimination and anti-harassment	73	25	40	2	7	8	9
60	community focused	71	20	30	4	15	6	24
61	openness	71	28	31	4	16	5	24
62	trust	71	32	34	3	9	5	23
63	service-focus	70	31	28	4	16	5	25
64	communication	69	18	31	6	8	6	9
65	workplace	69	16	28	1	23	8	11
66	advocacy	68	19	44	2	7	8	16
67	quality	68	28	42	3	7	3	14
68	agility	66	18	25	5	28	9	27
69	empathy	64	20	28	2	8	2	31
70	compassion	64	17	21	6	22	5	35
71	social responsibility	62	19	25	3	8	8	20
72	stewardship	62	24	13	3	10	4	33
73	occupational health and safety	61	23	28	7	14	1	10
74	healthcare, medical services	61	21	27	1	6	8	16
75	teamwork	59	25	29	4	8	7	26
76	global impact	58	15	36	4	2	4	9
77	humanity	57	30	26	5	9	2	15
78	social impact	57	21	29	0	9	2	16
79	core values	57	10	16	2	20	6	28
80	dignity	57	23	28	3	9	1	20
81	efficiency	56	24	25	2	11	5	11
82	social justice	56	22	29	6	10	6	23
83	independence	55	32	28	5	9	3	24
84	science, research & development, technology	55	12	31	3	5	9	12
85	non-discrimination	54	21	30	3	8	8	15
86	child protection and welfare	54	15	20	1	6	11	5
87	global engagement	54	14	35	2	2	4	5
88	protection of assets	53	11	12	0	18	10	7
89	commitment to communities	53	14	30	0	2	10	4
90	citizenship	52	18	16	1	7	2	21
91	profitability	52	21	19	1	13	7	19
92	support	52	6	37	1	3	3	4
93	people-oriented	52	21	21	5	2	8	16
94	avoid conflicts of interest	50	15	32	0	1	5	4
95	awareness	50	16	23	1	7	2	18
96	adaptability	49	14	23	2	8	3	10
97	access	49	20	22	3	4	3	15
98	information security	48	17	20	5	16	3	6
99	development	48	15	24	0	10	3	7
100	privacy	48	16	26	2	1	4	14
101	global vision	47	15	28	3	2	6	9
102	growth	46	18	26	0	3	4	6
103	local impact	46	16	20	0	6	4	12
104	resilience	46	11	17	2	20	3	11
105	code of conduct	45	14	20	1	5	7	7
106	solidarity	45	18	17	1	11	5	16
107	strategy	45	14	21	2	8	7	12
108	speed	45	12	10	2	26	6	22
109	governance	45	9	20	1	11	7	4
110	learning	45	19	25	1	8	5	14
111	environment	45	18	13	1	11	5	6
112	culture	44	12	24	2	5	1	7
113	philanthropy	43	13	27	0	4	1	11
114	freedom	43	18	29	4	6	3	20
115	flexibility and adaptability	41	11	19	0	13	1	11
116	participation	40	8	17	0	11	3	12
117	public service	39	12	30	0	5	1	7
118	security	39	13	24	1	5	4	10
119	knowledge	39	14	19	2	2	5	9
120	global cooperation	38	7	23	4	1	3	6
121	financial sustainability	37	9	13	2	5	10	5
122	whistleblower protection	36	11	15	1	2	4	7
123	result driven	34	11	19	0	2	5	10
124	welfare	34	8	13	2	11	2	9
125	political activities	34	4	8	0	18	2	9
126	stakeholder engagement	33	13	18	1	5	2	6
127	environmental and social responsibility	32	11	14	2	2	5	7
128	legal compliance	32	15	21	2	4	1	4
129	democracy	32	12	20	1	3	2	9
130	engagement	32	10	16	0	1	6	2
131	cooperation	32	10	10	3	7	2	14
132	creativity	31	12	12	0	10	5	7
133	understanding	31	9	13	2	6	2	8
134	courage	30	17	18	3	2	3	20
135	business ethics	30	5	14	1	3	7	3
136	change	30	11	17	3	1	4	7
137	autonomy	30	11	15	3	4	2	10
138	purpose	29	6	18	0	2	2	9
139	expertise	28	9	20	0	1	7	8
140	health	28	6	20	0	2	3	6
141	impartiality	28	16	17	0	2	1	7
142	employee care	28	14	8	3	4	4	6
143	courageous	27	16	14	4	2	4	23
144	capacity building	27	7	14	3	0	4	4
145	open access	27	13	16	4	3	3	4
146	neutrality	27	6	13	1	6	1	9
147	arts & humanities	27	9	15	1	1	3	2
148	open-mindedness	26	12	15	0	2	0	6
149	financial integrity	26	10	9	0	3	3	4
150	improvement	26	9	11	1	2	3	7
151	financial prudence	26	6	10	1	3	6	3
152	cultural heritage	25	4	15	2	2	0	7
153	sharing	25	11	8	0	6	1	5
154	volunteerism	25	13	14	2	1	3	6
155	benefits	25	10	11	2	7	3	10
156	intellectual property	25	7	11	0	1	8	3
157	responsiveness	25	10	10	2	1	3	12
158	good faith	24	8	15	0	4	1	7
159	action-oriented	24	13	14	2	1	4	9
160	evidence-based decision making	24	9	9	2	1	1	4
161	truthfulness	24	7	15	0	1	0	7
162	non-violence	24	8	10	0	4	5	5
163	effectiveness	24	12	13	2	2	0	3
164	ethical standards	24	6	13	0	1	2	4
165	international cooperation	24	6	9	1	5	1	6
166	social change	24	14	13	0	1	1	5
167	activism	24	12	13	2	0	2	7
168	data security	24	10	14	1	7	1	4
169	achievements	23	3	9	1	2	6	5
170	service	23	14	11	1	7	5	6
171	whistleblowing	23	6	9	0	0	5	5
172	care	23	11	15	4	4	2	9
173	valuing people	23	15	10	2	2	1	7
174	services	23	10	7	1	4	4	4
175	passion	22	9	15	0	3	1	12
176	peace	22	5	10	2	4	7	2
177	society	22	3	11	3	3	3	2
178	entrepreneurship	21	9	12	0	2	2	5
179	management	21	6	8	1	1	8	4
180	non-profit, charity, foundation	21	4	13	0	0	3	2
181	loyalty	21	8	14	0	8	0	9
182	transformation	21	14	7	1	3	4	5
183	charity	21	4	11	0	4	4	2
184	data protection	20	12	9	0	0	1	1
185	dynamic work environment	20	9	9	2	3	0	0
186	dedication	20	9	11	0	0	2	3
187	disclosure	20	6	12	1	1	1	1
188	curiosity	19	11	9	2	1	4	9
189	labor standards	19	6	6	0	2	6	2
190	evidence-based practice	19	8	6	2	4	0	2
191	gratitude	19	7	6	0	8	0	5
192	objectivity	19	9	10	1	5	1	5
193	diligence	19	11	8	1	4	1	11
194	individuality, uniqueness	18	5	8	2	1	3	4
195	kindness	18	7	14	2	1	0	6
196	authenticity	18	5	7	0	5	0	7
197	financial	18	4	7	0	1	7	2
198	encouragement	17	6	8	1	0	3	1
199	prevention	17	7	13	2	1	0	5
200	freedom of expression	17	6	12	1	2	1	5
201	prosperity	17	5	7	0	2	5	3
202	good governance	17	5	4	2	4	0	7
203	decision-making	17	4	7	2	2	3	2
204	financial development	17	3	6	0	4	4	3
205	appreciation	16	6	6	0	1	3	3
206	technology	16	6	6	1	2	4	4
207	anti-terrorism anti-money laundering	16	7	7	0	0	4	1
208	gender equality	16	7	14	0	0	0	2
209	hope	16	6	4	1	6	2	6
210	mission-driven	16	3	8	0	3	2	0
211	opportunity	16	9	8	2	0	2	2
212	health and nutrition	16	6	6	0	3	1	4
213	legacy	16	4	8	0	1	1	5
214	systemic change	16	5	10	1	2	1	3
215	resourcefulness	15	3	6	0	3	1	4
216	caring	15	10	10	2	2	1	6
217	shareholder value	15	5	7	1	1	3	2
218	simplicity	15	8	9	0	0	1	5
219	emergency, disaster relief	15	3	7	0	1	2	2
220	data privacy	15	7	6	2	2	2	0
221	clarity	15	8	8	2	0	3	1
222	labor rights	15	6	6	0	2	4	2
223	feedback	14	2	10	0	1	2	1
224	economic	14	3	12	0	2	1	1
225	competence	14	8	9	0	1	1	1
226	comprehensive care	14	6	10	1	1	1	5
227	data-driven decision making	14	2	10	0	1	1	0
228	speaking up	14	9	7	0	0	0	5
229	youth	14	9	7	0	0	0	2
230	spirituality	14	5	7	0	2	3	4
231	nonpartisanship	14	8	9	1	0	0	3
232	reputation	14	4	6	0	1	1	3
233	ownership	14	9	6	0	3	1	3
234	non-retaliation	14	2	8	0	2	1	3
235	organization	13	3	5	0	0	5	1
236	technology-driven	13	8	6	1	2	2	2
237	risk management	13	6	5	0	1	1	0
238	love	13	4	10	0	0	2	5
239	value creation	13	6	6	1	0	3	2
240	holistic care	13	7	3	0	0	1	2
241	personal, individual	13	2	5	0	3	2	2
242	affordability	13	3	9	0	1	1	3
243	supplier-oriented	13	5	7	0	3	2	0
244	contribution to society	13	1	8	2	0	1	3
245	fraud	13	3	6	0	2	3	1
246	investment	13	3	6	1	2	2	2
247	talent development	13	7	6	0	2	1	2
248	employment	13	3	2	1	0	6	2
249	integration	13	5	6	1	0	0	2
250	income	13	5	4	0	1	3	5
251	altruism	13	6	9	1	2	0	6
252	public interest	13	4	8	0	1	2	3
253	generosity	12	7	10	0	2	0	2
254	recognition	12	1	8	0	2	1	0
255	family-oriented	12	8	8	0	1	1	4
256	scholarship	12	4	4	0	0	2	2
257	connectivity	12	4	6	0	3	1	2
258	civility	12	3	9	0	1	0	4
259	reducing inequity	12	4	8	0	0	1	1
260	balance	12	8	9	1	0	1	3
261	resource distribution	12	1	9	1	1	0	2
262	universalism	12	4	5	4	1	1	1
263	ethical decision-making	12	5	7	0	0	2	1
264	knowledgeable	12	1	3	2	3	3	1
265	personal growth	12	4	2	0	1	1	5
266	victim support	11	3	6	1	0	1	1
267	confidence	11	4	6	1	2	2	1
268	determination	11	5	5	1	0	2	3
269	rigor	11	6	5	0	3	1	3
270	performance	11	4	6	0	3	2	1
271	reliability	11	5	8	0	3	0	4
272	intersectionality	10	7	6	2	0	1	6
273	conflict resolution	10	3	6	0	1	2	1
274	national	10	3	5	2	1	2	1
275	social mobility	10	3	6	0	1	2	1
276	religion	10	5	4	1	1	2	4
277	corporate governance	10	2	4	0	0	4	0
278	consideration	10	4	7	1	0	0	3
279	team spirit	10	4	5	2	1	3	3
280	perseverance	10	2	5	0	2	0	5
281	imagination	10	5	6	0	1	3	4
282	evidence-based approach	10	6	3	0	1	0	1
283	unity	10	6	4	2	1	0	2
284	reflection	10	2	6	1	3	0	2
285	stability	10	4	3	0	1	1	4
286	focus	10	4	5	1	1	4	5
287	contact information	10	0	0	0	0	8	2
288	availability	9	3	4	0	2	0	2
289	animal care	9	0	6	0	0	3	0
290	non-maleficence, beneficence	9	6	5	1	0	1	3
291	pragmatism	9	5	4	1	0	1	3
292	corporate responsibility	9	4	4	1	0	1	5
293	aging, age	9	4	6	0	0	0	1
294	liberty	9	4	4	1	0	0	0
295	protective boundaries	9	3	2	0	1	0	3
296	progress	9	1	3	1	0	2	5
297	ambition	8	2	4	1	2	1	3
298	inspiration	8	3	5	0	1	0	2
299	urgency	8	4	3	0	0	0	5
300	positivity	8	5	4	1	0	1	2
301	harmony	8	2	4	2	0	1	4
302	patience	8	3	6	0	0	0	1
303	sincerity	8	4	4	1	2	1	2
304	honorable	8	5	4	1	0	1	1
305	credibility	8	1	5	1	0	0	4
306	national service	8	1	1	1	5	0	0
307	cultural enrichment	8	5	2	0	0	1	1
308	pride	7	3	4	0	0	2	1
309	critical thinking	7	0	3	0	1	1	3
310	giving back	7	4	3	0	1	1	1
311	persistence	7	3	5	0	0	0	2
312	market advocacy	7	5	4	0	2	0	2
313	insider trading	7	3	2	1	0	1	2
314	work-life balance	7	2	3	0	0	1	2
315	self-awareness	7	2	1	0	2	1	2
316	animal rights	6	0	3	2	0	0	2
317	trade	6	3	3	0	0	0	0
318	gifts, meals, entertainment	6	0	5	0	0	1	0
319	proactivity	6	3	1	0	1	0	2
320	forgiveness	6	2	3	0	0	1	1
321	product-focus	6	2	4	1	1	1	3
322	heritage	6	0	5	1	1	0	2
323	anonymity	6	3	2	0	0	1	2
324	practicality	6	1	0	0	1	2	3
325	hard work	5	1	5	0	0	0	2
326	donations	5	1	1	0	0	2	1
327	autorisation	5	1	3	0	0	1	0
328	anti-torture stance	5	1	3	0	0	2	0
329	consensus	5	2	3	0	1	0	0
330	mission	5	1	2	0	0	3	1
331	feminism	5	3	2	1	0	1	2
332	prudence	5	2	1	0	1	0	1
333	identity	5	1	3	0	0	0	2
334	pioneering spirit	5	1	1	0	0	0	3
335	limited government	5	0	2	1	0	0	2
336	tax compliance	4	1	2	0	0	2	1
337	pragmatics	4	2	3	1	0	0	2
338	challenging	4	2	2	0	0	1	1
339	vitality	4	3	1	0	1	1	1
340	due diligence	4	0	1	0	1	2	0
341	utilitarianism	4	2	1	1	1	1	2
342	initiatives	4	1	0	0	0	1	2
343	emotional intelligence	3	2	2	0	0	0	0
344	bias	3	1	3	0	0	0	0
345	ethical governance	3	2	3	0	0	0	0
346	antitrust	3	0	2	0	0	2	0
347	guidance	3	0	2	0	0	0	1
348	company	3	2	1	0	1	3	1
349	stakeholders	3	1	0	0	1	1	0
350	diversification	3	0	0	0	1	1	1
351	competetiveness	2	0	2	0	0	0	0
352	non-proliferation	2	1	1	1	1	0	0
353	wisdom	2	1	1	0	0	0	1
354	employee-oriented	2	0	1	1	1	0	0
355	do the right thing	2	1	0	0	0	0	1
356	bipartisanship	1	1	1	0	0	0	0
357	meritocracy	1	0	1	0	0	0	0
358	harmony-based	1	0	0	1	0	0	1
359	shareholders	1	0	0	0	0	1	0
360	environmental, social, and governance (esg)	1	0	0	0	0	1	0